Left top figure

Press release P.E.A.S.

Thanks to the call “Fashion Tech” of Lombardy Region, aimed at supporting the innovation of the fashion sector starting from design to distribution, P.E.A.S. (Product Environmental Accountability System) was able to take shape, imagining a traceability and gamification system that would provide information and encourage the long-term use of garments.

This image has an empty alt attribute; its file name is Screenshot-2022-02-07-at-09.20.09-1024x858.png

«Created with the support of the Lombardy Region by WRÅD, 1TrueID, Politecnico di Milano, WWG and Mood, PEAS is a manifesto of how, in the near future, will evolve the interaction with our clothes that will increasingly integrate the use of new technologies to communicate with us (and probably also with each other). And when it’s for a good cause, like this one, then it’s really good news.»

La Repubblica

This image has an empty alt attribute; its file name is Screenshot-2022-02-07-at-09.27.50-832x1024.png

«A way to keep track of your clothes, their lives and improvements to the environment after each use. It is a solution that can open up considerable possibilities for fast fashion, a fashion sector naturally brought to continuous eruptions of merchandise that ends up unsold, irreparably polluting the environment.»

Collater.al

This image has an empty alt attribute; its file name is Screenshot-2022-02-07-at-09.33.49-1024x952.png
This image has an empty alt attribute; its file name is Screenshot-2022-02-07-at-09.35.54-1024x794.png
This image has an empty alt attribute; its file name is Screenshot-2022-02-07-at-09.38.50-998x1024.png
Share
You might be interested
AI & CREATIVITY
📍 Varese, Elmec Informatica HQ
🗓️ 17.04
⏰Evening event – Free admission (registration required)
What does Pinocchio have to do with leadership in the age of AI? And how will AI transform the next 10 years of your business — and your team?
A bold, unexpected, and deeply human journey into AI:
Visions of how AI is reshaping creativity, business and society
🔸Practical tools and stories to apply immediately
🔸Use cases from design, marketing, and innovation
🔸Not your typical AI talk — a creative trip into the tech future
🔸Leadership lessons inspired by... Pinocchio (yes, really)
🔸Finding the balance between innovation and reality
🎤 Speakers: brilliant minds from strategy, innovation, and storytelling
Join us